Posts Tagged ‘Ian Burrell’

Woohoo! Good News – Murdoch’s Scum Making Serious Losses

January 20, 2019

The past week hasn’t had much good news, not with May determined to wreck this country by clinging on to power to support herself and her failed Brexit deal and her government of murderers, crooks and exploiters pushing through more legislation to make life even more tough, miserably and dangerous for those at the bottom of society. But last Monday’s I, paper for 14th January 2019, carried a very interesting piece in its ‘Media on Monday’ column. Entitled ‘What future for the ‘The Sun’? Quality journalism is adapting better’ the piece revealed that the nadir of British print journalism is running up tens of millions of pounds in losses. The piece states that in print it has a circulation of 1.4 million, more than any other paid-for title, and that digitally it has a monthly audience of 29.5 millions. However, its publishers, News Group Newspapers, has declared a loss of 91.2 million pounds before tax for the year to 1st July. In the previous year it suffered a lost of 24 million, even after a 55 million pound tax rebate. And the year before that it managed to record a 62 million pound loss. The piece’s author, Ian Burrell, opened his analysis of the Scum’s perilous financial situation by stating that

The huge losses posted by the publishers of The Sun throw into question the long-term future of this country’s tradition of “red-top” popular journalism.

He then goes on to write about how the quality papers (ahem) with a lower circulation are actually adapting better to the changed media environment, and that British tabloids haven’t been hit nearly as hard as their American counterparts. In New York, the tabloid vendors are reduced to selling them with candy and soda. The New York Daily News, which used to have a circulation of 2.4 million, now sells only 200,000 copies, if that. Burrell states that the popular newspapers find it difficult to find subscribers, and that Scum’s losses are a further sign of the declining influence of Rupert Murdoch. It notes how the Scum has posted of its role in the success of the Leave vote, and how Donald Trump acknowledged its importance by giving it an exclusive interview. The article also described how the wretched rag has ‘made huge strides in digital media’ and has compiled a database of 800,000 previously anonymous print buyers, which will help it survive without subscriptions in the future. The article concluded, however, by warning that the Scum’s decline threatened the whole future of British popular journalism. It said

The revival of serious media is a good thing, but without a functioning popular press, the gulf between the informed classes and those deprived of news would be frightening indeed. (p.39).

Well, yes, it would be, if the Scum actually did any informing. It hasn’t. It has screamed, hurled abuse, libeled and misinformed, stoking up xenophobia and racism as well as getting the working people of this country to vote against their own best interests through pushing Thatcher and her wretched neoliberal legacy of welfare cuts, privatization, including that of the NHS and the outsourcing of British jobs. While at the same time hysterically blaming the unions, the unemployed themselves, anyone on benefits, and, of course, Blacks, Asians and particularly Muslims. In the first decade of this century Private Eye carried a piece in its ‘Street of Shame’ column following a press complaints regulator ruling that one of its cartoons was racist. This featured a line of pigs marching with banners objecting to the way they had been compared to Arabs. Not only was this racist, despite the Scum’s denials, but the Eye also revealed the newspaper had previous. Plenty of previous. At that time, the number of times the press regulator had upheld complaints of racism against Murdoch’s mighty organ was 19. I have no idea what the number is now, as I’ve seen zero evidence that the rag has become less racist and hateful.

As for what a future without the Scum would look like, I’m reminded of one of the few sketches on A Bit of Fry and Laurie which I actually found funny. This was a parody of the Jimmy Stewart classic, It’s a Wonderful Life. This was about a man contemplating suicide, who is rescued by an angel. He’s shown how much worse off his town and its folk would be without him. In the sketch, however, the man about to jump from the bridge, played by Hugh Laurie, is a newspaper magnate with an Australian accent. The angel, played by Stephen Fry, tries to stop him from ending it all by showing him the future without him. Unfortunately, however, in this future everything is much better: there’s more happiness, respect and general niceness. At one point Fry shows him a newspaper headline running ‘Niceness Up’ so many percent. They go into a boozer, and the angel asks the Ozzie newspaperman what he thinks about Blacks. ‘I don’t mind them’, the Murdoch parody says defensively. In this future, racism has declined significantly, and Black and White peeps are in there, drinking, talking and laughing easily together. The sketch ends with the Angel asking ‘Murdoch’ if he still wants to jump off the bridge. Of course not, he shouts joyfully, he now knows how much worse he make Britain and the lives of its people. At this point the angel does what many people have wished they could, and pushes him off.

The circulation of the print newspapers, and the audience for the news on the old media broadcasters is going down partly through the influence of the internet. This has alarmed the established, and establishment media, because it means that the consensus they push is declining as people take their news from the alternative news programmes they like, including those on the Left like The Canary and The Skwawkbox. Which terrifies the established press, as shown by the Groaniad’s attempts to stop the superb Kerry-Anne Mendoza giving this year’s lecture in honour of a pioneering Black journo, and Private Eye’s chortling about a press ruling about the bias in The Skwawkbox.

But I am definitely not worried at all by the fact that the Scum is making massive losses. As far as I’m concerned, the sooner it and similar far-right titles across the board, including the Sunday Times and the Torygraph go, the better.

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